Symbol Association.
Let’s take a picture of me and I’ll show you how I transform myself into an policeman, fireman or doctor.
Original:

Police:

Fireman:

Doctor:

Keep in mind that you still want to have attractive associations!
I look forward to who can come up with the best, out of the box campaign!
Ben

10 comments
Comments feed for this article
September 20, 2012 at 8:43 pm
I Show You How To Get 5 Pictures Out Of 1
[...] [...]
September 20, 2012 at 9:03 pm
Mr Light Green
Wow it’s crazy how you can change the tone of an image with a little logo on the top right.
http://vipimg.com/images/72331208955397352731.jpg
September 20, 2012 at 9:07 pm
pofben
LOL we do have sexual orientation targeting in the ad platform!
September 21, 2012 at 9:41 am
Dan
Did anyone else get the idea to run Bens McDate ad for funsies?
September 21, 2012 at 2:52 pm
Phil Carter
Did you get permission to use the McDonald’s logo?
September 21, 2012 at 4:26 pm
pofben
LOL!
September 22, 2012 at 7:08 am
David
Ben, you’re a rose among thorns
September 23, 2012 at 1:38 am
Mrearn (@Mrearn)
Smart way of changing up the photo. Again it would be advisable to look up different cultures and see how strongly they correlate to authority or hero figures.
October 3, 2012 at 2:26 pm
Westwood
The REALEST blog post I have ever seen.
#QLC4LIFE
October 22, 2012 at 9:42 pm
Patrick Michael Coombe
nice going ben – you are a photoshop guru although i do suspect this was done in paint