Advertisers, take advantage of holidays whenever you can! Halloween is coming up really soon!! It’s one of the most social events of the year for a lot of people so why not split test this angle? If you pass on this, your next Halloween opportunity comes in 2012 so get on it!

Imagine having an ad that was catered to the day? “It’s Friday night, got no date?…” I think it’d do really well!

Ben