Hello all,

Just wanted to let everyone know that POF has rolled out our version of responsive web. Which basically means going to http://www.pof.com from a mobile browser will now have a more app-like experience instead of a desktop-like experience.

The downside for advertisers is that responsive web doesn’t have the ads offered in ads.pof.com on it. We’re going to do some testing and tweaking and will look into adding mobile web back onto the ad platform if it makes sense to. We might also introduce the new 320×50 into ads.pof.com for you guys to buy but who knows!

Our current priority is making the experience the best for our users, then we’ll monetize later.